Louis Tyler Sim 준호

Google / Brand Strategist

Louis Tyler Sim 준호

Google / Brand Strategist

Singapore

Louis Tyler Sim 준호

Google / Brand Strategist

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Dynamic storyteller, resourceful team player

Experienced in content strategy & product marketing, Louis is a passionate marketer who drives both online and offline marketing efforts for brands with long-term engagement in mind.

Digital Content Hustler | Advocating 'Buzzfeed-type' content

Perform content strategist duties to develop pilot format connecting 28 territories across Asia, Middle East and Australia ; freelance consultant for local start-ups on digital strategy | Program Development | Research and propose on viable formats and content for Channel NewsAsia’s in-development livestream program to drive digital engagement of new audience | Digital Advocacy | Formulate sustainable digital plans and content engagement to startups

Content Creator

Content creator of lifestyle topics; work closely with Korean brands to produce English content for audience across the world ; awarded 1 of the coveted 12 Site of the Month Award (Personal category) in Singapore Website Awards 2017. • On Instagram, YouTube and site : coverage on Selfcare and Skincare • On LinkedIn: Coverage on Millennials, Career, Marketing and Tech, hashtag #millennialsmingle - Instagram: instagram.com/louistylersim - Blog: louistylersim.com - LinkedIn: linkedin.com/in/louissim/ - YouTube: youtube.com/c/StylerTV

未来

この先やってみたいこと

未来

Hope to be a leader of cultural change.

2020年1月
-
現在

Google

1 year

Brand Strategist
現在

2020年1月 -

現在

Brand Strategist

2020年1月 -

現在

2019年3月
-
2019年10月

Indeed

8 months

Data Analyst

2019年3月 - 2019年10月

Data Analyst

2019年3月 - 2019年10月

2018年2月
-
2018年6月

Lazada Group

5 months

Regional Head of Social Engagement & Communities, Seller Engagement [Building Eco-systems]

2018年2月 - 2018年6月

Regional Head of Social Engagement • Realigned the online-offline engagement process to address gaps; lifecycle management • Deepened insights of seller's voice on platform experience and usage • Build escalation model to problem solve sellers pain-points efficiently • Re-formulated content strategy to ramp up communication channels strength and informational flow and currency from business to sellers

Regional Head of Social Engagement & Communities, Seller Engagement [Building Eco-systems]

2018年2月 - 2018年6月

Regional Head of Social Engagement • Realigned the online-offline engagement process to address gaps; lifecycle management • Deepened insights of seller's voice on platform experience and usage • Build escalation model to problem solve sellers pain-points efficiently • Re-formulated content strategy to ramp up communication channels strength and informational flow and currency from business to sellers

2016年8月
-
2017年11月

Product Marketing Manager, Office, Project, Visio, Business Group [Empowering the Modern Workplace!]

2016年8月 - 2017年11月

Product Marketing Manager, Modern Workplace Drive marketing campaigns for Microsoft Cloud in its Cloud first, Mobile first mission; marketing mass-market product Office 365 as well as niche products MS Project & Portfolio Management and MS Visio; deliver growth of new business; demand generation, product ecosystems, content development & partnerships

Product Marketing Manager, Office, Project, Visio, Business Group [Empowering the Modern Workplace!]

2016年8月 - 2017年11月

Product Marketing Manager, Modern Workplace Drive marketing campaigns for Microsoft Cloud in its Cloud first, Mobile first mission; marketing mass-market product Office 365 as well as niche products MS Project & Portfolio Management and MS Visio; deliver growth of new business; demand generation, product ecosystems, content development & partnerships

2015年6月
-
2016年8月

Digital Media Lead & Social Media Lead, Campus Experience [Branding up the Adult Learning Campuses]

2015年6月 - 2016年8月

Led development of product and brand promise of adult learning campuses to drive B2C awareness, interest, footfall and partnerships to build a thriving ecosystem & one-stop adult learning destination | Website Enhancement | Website Management | Social Media Management | Insights Reporting |

Digital Media Lead & Social Media Lead, Campus Experience [Branding up the Adult Learning Campuses]

2015年6月 - 2016年8月

Led development of product and brand promise of adult learning campuses to drive B2C awareness, interest, footfall and partnerships to build a thriving ecosystem & one-stop adult learning destination | Website Enhancement | Website Management | Social Media Management | Insights Reporting |

2015年3月
-
2015年6月

Research Assistant [Advocating Social Media Engagement] - Temp role(Intern)

2015年3月 - 2015年6月

Research Assistant [Advocating Social Media Engagement] - Temp role(Intern)

2015年3月 - 2015年6月

2014年5月
-
2014年7月

KOTRA

3 months

Marketing Specialist - Part-time [Creating business opportunity regionally](Intern)

2014年5月 - 2014年7月

Marketing Specialist - Part-time [Creating business opportunity regionally](Intern)

2014年5月 - 2014年7月

2013年5月

Production Assistant - Internship [Producing Cultural Content]

2013年5月

Production Assistant - Internship [Producing Cultural Content]

2013年5月

2013年3月
-
2013年4月

SAMSUNG

2 months

Social Media Analyst - Global Internship [Social Listening and Competitive analysis]

2013年3月 - 2013年4月

Social Media Analyst - Global Internship [Social Listening and Competitive analysis]

2013年3月 - 2013年4月

2011年5月
-
2012年7月

Strategist, Prime Minister's Office - Extended Internship

2011年5月 - 2012年7月

Apr 2012 - July 2012 - Part-time Branding Strategist, Careers & Attractions - Part-time [Attracting top talents to Public service] May 2011 - Aug 2011 - Internship Junior Analyst, Prime Minister's Office - Internship [Understanding a new generation of leaders]

Strategist, Prime Minister's Office - Extended Internship

2011年5月 - 2012年7月

Apr 2012 - July 2012 - Part-time Branding Strategist, Careers & Attractions - Part-time [Attracting top talents to Public service] May 2011 - Aug 2011 - Internship Junior Analyst, Prime Minister's Office - Internship [Understanding a new generation of leaders]

2008年3月
-
2010年3月

Admin Support Specialist - Military Service

2008年3月 - 2010年3月

"For all his contributions and achievements and excellent working attitude, CPL Louis was nominated for the School's Best Support Staff twice and was awarded the coveted award along with the Commander's Coin on the second try. Such attainment are only reserved for selected individuals that requires strict evaluation by the key appointment holders in the school." - Commanding Officer, Basic Military Training School 1 • Awarded Commander's Coin of Excellence upon National Service completion

Admin Support Specialist - Military Service

2008年3月 - 2010年3月

"For all his contributions and achievements and excellent working attitude, CPL Louis was nominated for the School's Best Support Staff twice and was awarded the coveted award along with the Commander's Coin on the second try. Such attainment are only reserved for selected individuals that requires strict evaluation by the key appointment holders in the school." - Commanding Officer, Basic Military Training School 1 • Awarded Commander's Coin of Excellence upon National Service completion


スキルと特徴

Global

Juniti Koyamaが +1
1

Accomplishments/Portfolio

Digital Content Hustler | Advocating 'Buzzfeed-type' content

Content Creator

Awards and Certifications

SEO/SEM and Digital Analytics Bootcamp

2016年6月

Use of Analytics and Development of Data Strategies

2016年1月

Social Media Analytics (National Infocomm Competency Framework)

2016年1月

WSQ Advanced Certificate in Training and Assessment (ACTA), Module 4

2016年1月

Accounting for Digital and Social Media Performance

2015年1月

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