Inazuma digital | イナズマデジタル / 代表取締役
東京
Inazuma digital | イナズマデジタル / 代表取締役
東京
Inazuma digital | イナズマデジタル / 代表取締役
Showcase yourself and your experiences to bring your professional story to life.
Joinイナズマデジタルでは、グロース・マーケティングや新規デジタルサービス立ち上げ支援を提供しております。
Mar 2019 -
デジタルマーケティング支援、デジタル事業立ち上げを主軸としたサービス・事業・組織改革。 Digital-first boutique consulting firm, driving real-world impact via digital marketing & digital business building.
Apr 2018 - Mar 2019
Member of McKinsey Digital Labs in Tokyo, specializing in optimization and execution of Digital Marketing through Customer Acquisition.
Sept 2015 - Apr 2018
Managed JP digital marketing team based in London & Tokyo, to drive Japan RAPID sales through CVR% improvement & Communication strategy, namely:
July 2015 - Sept 2015
----The RealReal JP was liquidated as of Sep 2015----------------------------- Oversee online Display Ads, Launch Affiliate ASP programs, co-owner of site enhancement / user experience projects, email marketing and online CRM strategy, KPIs reporting, LP creative improvement, alliance marketing with Farfetch JP.
Mar 2013 - June 2015
Managed online traffic channels to maximize online revenue growth: three-fold revenue growth in 2 years 4 months. Main projects: SEM vendor management, SEO back-end enhancements, Mobile site enhancements, search usability enhancements, Launched new GDN menus and YDN, Affiliate program launch, Call center launch preparations, Usability test w/ outside vendor, CRM activities, regular reporting to HQ.
Nov 2010 - Feb 2013
Managed SEM performance, launched 2 on-going third party projects, launched flash sales with 3 vendors, help launched JP Factory site, HQ reporting and site funnel+drop points analysis.