Joel SadlerFounding Director
I started work in a silk screen printing factory at a tender age and have since worked* as photographer, an art director and now run a cosy little creative agency and production studio in the industrial heartland of Hong Kong Island.
* and whole bunch of other stuff
I am a Hong Kong based videographer at Made Creative. Graduated from SKEMA BS's entrepreneurship program, I then entered the event and creative industry, working between Hong Kong and Shanghai. I founded Suzhou River Prod.in Mainland China and joined MADE to create more exciting and international...
MADE is MArketing & DEsign. And what we believe in is making brands matter.
A brand should be more than just a brand. It should be a part of our lives. It becomes part of who we are. It becomes the things we do and part of what defines us. Whether it’s the CEO, the sales guy or the 6 year old who wants it for his birthday, brands have to have meaning. So Make it Matter.
"Without strategy, execution is aimless. Without execution, strategy is useless.” — Morris Chang
We are here for brands either based in or looking to expand out to Hong Kong and Asia. We help companies both strategically plan their launch in Asia, and provide full-service Marketing and Creative support once in-market.
We're a team of passionate designers, illustrators, videographers, photographers and marketers from a variety of different backgrounds - both personal and professional, agency-side and client-side. We know how precious brands are to our clients and that why we're a conscientious, flexible but engaging group of people to work with.
Creative. Branding. Strategy.
We use a combination of these to define what is important about a brand and how to communicate that importance to the right people. We don our best thinking caps to identify the people who will love your brand the most and then we try and work out the best way to communicate it to them in the most engaging way so they remember it forever.
Design informs strategy, and strategy informs design.
MADE can become an extension of your team. We work closely with companies that are big or small, established or new, and across various industries. We cater to brands both based in or looking to expand out to Hong Kong and tailoring creative solutions for your marketing and design needs.
We deliver the best of both worlds: the passion and commitment of a dedicated brand management team combined with the creativity and objectivity of a full-service creative agency.
We need an Account Director to co-ordinate and liaise with our clients and colleagues, overseeing the project management, maintaining and growing our business relationships.
Working closely with our design and production teams, you will help curate and create: Brand development, marketing campaigns both online and offline and/or tactical marketing initiative projects such as website developments or video/photography production.
You will be responsible to project manage communication between clients and teams, timelines & budget, and tracking campaign effectiveness.
Understanding the client needs and brand characteristics is essential, as well as maintaining good relationships with the customer.
• 6 years experience in marketing and/or project management
• Experience in branding, content creation and production
• Relevant higher education certification and/or sector focused courses
• Self motivated & Driven
• English and Cantonese Fluency. Mandarin preferable.
• Strong verbal and written communication skills
• Social media lead generation experience preferable