Growth Marketing Manager
於2021-09-29 瀏覽次數 158

Growth Lead WANTED! Lead and grow the largest Funding as a Service Fintech in HK & SEA

Choco Up

Choco Up嘅成員 查看更多

  • https://www.linkedin.com/in/lewispong/

  • Brian Tsang

What we do

Choco Up is one of the largest revenue based investment firms in Asia Pacific, offering non-dilutive growth capital to fast growing businesses.

Based in Hong Kong and Singapore, Choco Up is a data-driven FinTech platform, providing companies an accessible and effective option to capture growth and create value while protecting equity upside.

Primary locations: Hong Kong, Singapore, Southeast Asian Countries

Why we do

Choco Up co-founders Percy and Brian are serial entrepreneurs who work closely together in various ventures for years. They knew that there could be creative ways to help fuel businesses growth rather than putting up your house as collaterals or getting your blood and sweat equity diluted.

How we do

We have invested in hundreds of companies using consumer data to identify companies with high-growth trajectory. We act as the silent partner that invests in companies that can be scaled up rapidly in Hong Kong and Southeast Asia, and opportunistically in Canada / United States for cross-border businesses. Our investment size is completely tailored to the needs of the companies starting from US$10K and can go up to US$10M. We are proud to share that a lot of the companies we work with have great development, also with exits in capital markets.

As a new team member

About the Job

We are seeking a Growth Marketing Manager to join us and further expand in the SEA and Hong Kong markets as the leading Funding as a Service (FaaS) fintech platform. As a the right person of the role, you'll work closely with the founders and cross-functional team leaders to develop robust growth strategies in achieving branding and conversion goals.

Roles and Key Responsibilities
• Work closely with the founders and senior management teams to lead and develop overall growth strategies across HK and SEA regions
• Plan and execute online and offline campaigns to promote brand visibility and achieve lead generation goals
• Develop and optimize client acquisition and conversion funnels through innovative marketing approaches, eg. digital marketing, inbound marketing, and partnership marketing activities
• Manage marketing budgets and measure performances of both inbound and paid campaigns to optimize ROI and drive revenue growth
• Manage and promote company’s social network communities eg. LinkedIn and Facebook to strengthen brand influence and market education
• Collaborate and coordinate with internal team and external agencies to conceptualize and execute branding and PR activities
Qualifications and Requirements
• Bachelor’s degree preferably in Marketing, PR and Communication, Journalism, Business Administration or related
• 3-5 years of growth/acquisition marketing experience, preferably in B2B marketing
• Proven marketing management experience with ability to execute marketing initiatives, eg. writing blogs & email newsletters, organizing webinars/ seminars or launching PR activities etc.
• Excellent analytical and problem-solving skills, ability to drive creative growth ideas
• Strong understanding in B2B marketing, demand generations and conversion funnels
• Proactive team player and self-driver who can work under minimal supervision
• Passionate about startup and growth, specifically FinTech or financial services
• Strong spoken and written communication skills in English

Preferred Qualifications
• Experience in FinTech or financial services
• Able to formulate effective SEO strategies to improve organic traffic and search ranking
• Passionate about startup and growth, specifically FinTech or financial services

About Choco Up

Choco Up is Asia’s leading revenue-based financing and growth platform, offering flexible, non-dilutive funding solutions across various markets and verticals. We are a growth partner of startups, eCommerce and digital enabled businesses across Asia by solving their biggest pain points for growth – quick access of funding, and insights of how to grow smartly.

We are an advanced data-driven fintech platform that leverages data analytics and vast integration to automate growth fund deployment, providing companies with recurring access to growth capital with no expensive dilution and stringent terms. We have been funding startups and digital businesses in 9 countries (regions) with size of USD 10k ~ 10M.

Website: https://choco-up.com/
Linkedin: https://www.linkedin.com/company/chocoup/

Choco Up
  • 17/F, Prosperity Millennial Plaza, 663 King’s Road, Hong Kong
  • Growth Lead WANTED! Lead and grow the largest Funding as a Service Fintech in HK & SEA
    Choco Up